Substack is a leading platform for writers in 2025, with creators earning $200-$2,000/month through paid newsletters. Here’s how to start and monetize your Substack side hustle.
1. Choose a Unique Niche
Stand out with a specific topic:
- Personal Finance: Budgeting tips, investing.
- Tech Trends: AI, gadgets.
- Niche Hobbies: Gardening, board games.
Tip: Research popular Substack newsletters to find gaps in the market.
2. Set Up Your Newsletter
Create a professional Substack with:
- A catchy name and logo.
- A clear “About” page explaining your value.
- Free content to attract initial subscribers.
Tip: Substack is free to start—no upfront costs!
3. Grow Your Subscriber Base
Attract readers by:
- Posting 1-2 free posts/week.
- Promoting on social media (Twitter/X, LinkedIn).
- Collaborating with other Substack writers.
Tip: Aim for 500 free subscribers before launching paid tiers.
4. Monetize with Paid Subscriptions
Offer premium content:
- Monthly Fee: $5-$10/month (Substack takes 10% + Stripe fees).
- Exclusive Content: Deep dives, Q&As.
- Annual Plans: Offer a discount to encourage long-term subscribers.
Tip: Convert 5-10% of free subscribers to paid for steady income.
5. Scale Your Earnings
With 100 paid subscribers at $5/month, you’ll earn $500/month. Spend 5-10 hours/week to reach this within 6 months.
Tip: Use analytics to see what content converts best and double down.
Calculate Your Substack Earnings
Curious about your potential? Use our free Substack Earnings Calculator to estimate income from subscribers.
Final Thoughts
Substack in 2025 is a writer’s dream for building a side hustle. With a focused niche and consistent effort, you can turn your words into cash. Start your newsletter today!